Side-by-side comparison

SocialBee vs Metricool: brands, profiles, free plan and price

Last reviewed 7 October 2026

Quick answerPick Metricool if 20 posts a month for 1 brand is enough: that plan is free. Pick SocialBee when posts should repeat by category, from $29 a month, billed monthly, for 5 social profiles.

SocialBee vs Metricool: the short answer

Metricool has a free plan for 1 brand with 20 posts a month, and SocialBee has none: its lowest plan is Bootstrap at $29 a month, billed monthly, for 5 social profiles. Metricool's paid Starter plan is $25 a month, billed monthly, for up to 5 brands. Prices are as read on 7 October 2026.

Pick Metricool if 20 posts a month for 1 brand is enough. Pick SocialBee when posts should repeat by category, since it recycles evergreen posts on every plan and Metricool's pricing page lists no recycling.

SocialBee and Metricool side by side, as read on 7 October 2026
ItemSocialBeeMetricool
Paid entry plan, billed monthlyBootstrap $29 a month, 5 social profilesStarter $25 a month, up to 5 brands
Annual billingBootstrap $24.2 a month, billed annually ($290 a year), 5 profilesStarter from $20 a month on annual billing, up to 5 brands
Free planNone; 14-day trial of Pro1 brand, 20 posts a month, 30 days of analytics
ApprovalsFrom Accelerate, $49 a month, billed monthlyAdvanced, from $67 a month for up to 15 brands, billed monthly
Recycling evergreen postsOn every planNot listed on its pricing page

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How each one counts: brands against social profiles

Metricool prices by brand: Starter covers up to 5 or 10 brands, and Advanced up to 15, 25 or 50. SocialBee counts each individual account you connect from a network as a social profile: 5 on Bootstrap, 10 on Accelerate and 25 on Pro.

Metricool counts brands and SocialBee counts social profiles, so the two entry prices do not buy the same thing.

Price on monthly and annual billing

Metricool Starter is $25 a month for up to 5 brands and $45 for up to 10, billed monthly, and Advanced starts at $67 a month. On annual billing Starter is from $20 a month for 5 brands and $36 for 10, and Advanced from $53 a month. Metricool prints no yearly total.

SocialBee Bootstrap is $29 a month, billed monthly, or $24.2 a month, billed annually ($290 a year). On monthly billing that is $29 against Starter's $25; on yearly billing, $24.2 a month ($290 a year) against Starter's from $20 a month. SocialBee pricing gives the yearly totals for Accelerate and Pro.

Free plan and trial

Metricool Free covers 1 brand, 20 scheduled posts a month and 30 days of analytics. SocialBee sells no free plan; posting stops when its trial ends.

Metricool's pricing page names no trial, while SocialBee offers 14 days of Pro. Pick Publer for a free plan with 3 social accounts (not X) and 10 scheduled posts per account: SocialBee vs Publer compares it, and best free social media scheduling software lines up three free plans.

Approvals and recycling

Metricool's post approval system is on Advanced, from $67 a month for up to 15 brands, billed monthly. SocialBee's starts on Accelerate at $49 a month, billed monthly, although role approval rights are unclear in the help center, so check which roles can approve during the trial.

Metricool's pricing page lists no recycling of evergreen posts. SocialBee has it on every plan: an evergreen category re-queues its posts and starts again after the last one.

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Sources used for this page

The facts above come from the pages below, read on 7 October 2026. We have not used these products hands-on. Prices and terms change, so confirm them on the vendor's site before you buy.

  1. SocialBee pricing page — Vendor pricing page · socialbee.com · read 7 October 2026
  2. Which Pricing Plan Should I Choose? — Vendor documentation · help.socialbee.com · read 7 October 2026
  3. Evergreen (Re-Queue) vs Share Once: What's the Difference? — Vendor documentation · help.socialbee.com · read 7 October 2026
  4. Workspaces: Users and Roles in a Workspace — Vendor documentation · help.socialbee.com · read 7 October 2026
  5. SocialBee home page and FAQ — Vendor product page · socialbee.com · read 7 October 2026
  6. Metricool pricing page — Vendor pricing page · metricool.com · read 7 October 2026
  7. Publer plans and pricing page — Vendor pricing page · publer.com · read 7 October 2026